Our 300+ members have been heads of comms at places like Intel, Peloton, Etsy, Twitter, Instagram, Glossier and Netflix. They’ve run marketing at companies including LinkedIn, Google Ventures, Notion, Slack and Nextdoor.
We are leaders that have served as President Obama’s chief speechwriter, head of global marketing at Airbnb, a creative director at Oatly, head of programming and strategy at SXSW, and a leader focused on innovation and membership at Nike.
We’ve led product comms, crisis comms, corporate comms, consumer comms, policy comms and internal comms at places like Lyft, Dyson, Google, IBM, Uber, Disney, John Deere, Amex, NBCUniversal, Pinterest, AT&T, Substack, Apple, Amazon, Johnson & Johnson, AMC Networks and many earlier stage businesses.
New members are invited because we believe that they can bring a valuable or unique perspective to other members. The core benefit of a membership is belonging to a community of overachievers who support each other's growth as curious, life-long learners.
In turn, our members nominate a high percentage of new members to the community. They are guided by this criteria:
Leadership experiences that provide lessons to others
A mastery of a skill that others in the community would benefit from
Diverse perspectives and experiences
A demonstrated interest in elevating the craft and raising up other practitioners
Building a diverse community is essential to meeting our mission of raising the collective value of our industry. We will always consider new members with no association to current members. This includes practitioners from under-represented communities, those from places in the world outside of our core base in the U.S., or those who work in a sector unfamiliar to many in the community.
Regardless of demand, we only add a set number of new members in any given quarter to ensure a smooth onboarding and are constantly looking to create balance among members. This means that despite a prospective member’s significant experience and skills, we may not be able to bring them into the community in a timely manner.
There are three levels of membership that new members can choose from that provide varying bundled benefits and are priced respectively.