Privacy Policy
Last revised: October 28, 2025
1. About this Privacy Policy
1 big thing: This Privacy Policy explains how, Mixing Board, a division of Axios HQ Inc. ("Mixing Board," "we," or "us") and Axios Media Inc. ("Axios") handle the personal data we collect from or about users of the Mixing Board powered by Axios service (the “Service”)
Why it matters: Understanding how your data flows between two separate companies can be confusing (especially when they have similar names!). We want to help you understand how your data is used and what your rights and choices are, so that you can make informed choices about your privacy.
Go deeper: Mixing Board powered by Axios is provided by Mixing Board, but certain elements of the Service are supplied by Axios. When you sign up, Mixing Board collects your registration data and shares it with Axios so that they can deliver you those Service benefits. Axios will share certain data back with us so we can continue to support, improve and market the Service.
Be smart: This policy covers the data collected and used specifically in connection with the Service (Mixing Board powered by Axios). However, when you engage directly with Axios' website (“Axios.com”) or the websites for Mixing Board and Axios HQ Inc. (the “HQ Sites”), the individual privacy policies posted on those sites will apply.
Updates to this Policy: We may update this Privacy Policy from time to time. When we do, we'll change the "Last Updated" date above. Changes become effective when posted, and your continued use of the Service indicates your acceptance of the revised Privacy Policy.
2. Data We Collect
We collect different types of data depending on how you interact with our service:
Data Mixing Board Collects Directly from You
When you sign up for our service, Mixing Board collects data to set up and manage your account:
- Contact information - your name and email address
- Professional information - your title, industry or company affiliation
- Account information - login credentials and subscription details (enrollment date, renewal date, subscription price, payment status)
- Payment information - processed through our secure third-party payment processor (we don't store your full credit card numbers)
Data Mixing Board Collect Through Your Use of the Service
When you engage with the Services, we collect data to understand that engagement so that we can maintain and improve the Service, such as:
- Community activity - When you participate in our Slack-based networking community, we maintain data about your engagement and interactions to support that feature.
- Website interaction data - When you visit the HQ Sites, we use cookies and similar technologies to understand how you interact with the website and for marketing purposes (as described in the HQ Sites’ privacy policy).
- Email engagement – We track interaction and engagement data on the emails we send you, like opens and clicks.
- Volunteered Feedback- We record your responses to polls, surveys, message preferences, and other data you voluntarily provide about the Service.
- Other Voluntary data - If you choose to provide us with other information we may request, such as your non-precise location (e.g., city), we use that to inform and improve the Service.
- Data Obtained with Consent- If we want to collect or use data in a way not outlined in this Privacy Policy, we may provide you notice and obtain your consent at the point of collection.
Data Axios Collects When You Access Their Content
When you access the Axios-supplied editorial newsletters, visit Axios.com to read articles, register for an Axios event, or engage directly with Axios, Axios collects certain data, such as:
- Newsletter engagement data – Axios supplies editorial newsletters for the Service, and tracks opens, clicks, and other engagement behavior data so that we can evaluate and improve this element of the Service.
- Survey responses – Axios may assist Mixing Board in conducting surveys about the Service; Axios and Mixing Board use survey response data to better understand our subscribers and improve the Service.
- Activity on Axios.com - If you visit Axios.com to read an article, that activity is subject to the Axios.com privacy policy and terms of use.
- Event participation data - When you register for an Axios-hosted or Axios & Mixing Board co-hosted event, your registration data is subject to Axios’s event terms and privacy policy.
Data From Third Parties
We may also receive data about you from:
- Event organizers - If you attend conferences where we're sponsors, the event organizer may share your data with us.
- Social media platforms - When you engage with us on LinkedIn, Twitter, or other platforms, we will collect data about those interactions (as provided by those platforms).
- Data providers – We sometimes obtain data from third parties, like data brokers, so that we can better understand our subscribers and better market our Service to non-subscribers.
3. How We Use Data
During your subscription: Axios and Mixing Board will use your data during the subscription period to:
- To provide, maintain, support, and secure the Service
- To manage your account and communicate with you about your subscription
- To understand your use of the Service, including through analytics and surveys
- To comply with a legal requirements
- To enforce our rights under the Terms of Use
- For other purposes outlined in this Privacy Policy
- For other purposes you’ve expressly consented to
After your subscription ends: Axios and Mixing Board may retain your data after your subscription ends in order to:
- Comply with legal requirements
- Establish or defend legal claims
- Market their respective products and services to you (but you can opt out of this marketing at any time)
- Engage in other business or legal purposes outlined in this Privacy Policy
If we no longer need your data for a specific purpose disclosed above, we will either delete it or de-identify it by removing the data that connects it to you. We may keep de-identified data and use it for statistical purposes and to inform product development or improvements.
What we don’t do: Neither Mixing Board or Axios will sell your data or use it to market unaffiliated third-party products or services (NOTE: this doesn’t limit targeted advertising on Axios.com, which is separately addressed elsewhere in this Privacy Policy. ).
4. Data Sharing
Data Flows Between Mixing Board and Axios
What Mixing Board shares with Axios:
When you sign up for the Service, Mixing Board collects your data and shares some of it with Axios in order for them to provide you with certain features of the Service. Specifically, we share:
- Your contact information - full name, business title/role, company affiliation, and email address
- Subscription details - enrollment date, renewal date, subscription price, payment status, and limited payment history
- Engagement preferences - any responses you provide to Service-specific polls, surveys, or event sign-up preferences
What we don't share: We do not share your payment card details or login credentials with Axios.
What Axios shares back with us: Axios shares back data they collect in connection with their Service components, including:
- Newsletter engagement metrics (opens, clicks, reading behavior)
- Survey responses related to the Service
- Live event attendance and participation data for events that are connected with the Service
- Other engagement data specifically related to your use of Axios elements of the Service
What they don't share: Axios doesn't provide Mixing Board with data about your other Axios newsletter subscriptions, your Axios.com website activity, or your attendance of Axios events (except those co-hosted with, or sponsored by, Mixing Board or Axios HQ Inc.).
When We Share data with Third Parties
Service providers and vendors:
Both Mixing Board and Axios work with service providers to deliver the Service. Some of these service providers will require access to subscriber data, including:
- Payment processors - to handle your subscription payments in a secure and PCI compliant way (currently Stripe)
- Community platforms – to provide our Mixing Board Community infrastructure (currently Slack)
- Email delivery services - to send newsletters and membership updates
- Analytics providers - to understand how you use our Service so we can support and improve it
- Event management platforms - to process registrations and manage live events
- Webinar and conferencing platforms - to enable virtual events and webinars
- Marketing and growth partners - to help us identify and reach new potential subscribers based on our existing audience
Legal and business requirements:
We may also share your data with third parties when it is:
- Required by law, court order, or regulatory request
- Necessary to protect our rights, employees, or users
- Part of a corporate transaction like a merger or acquisition
Be smart: Remember, the privacy policies of Axios.com or the HQ Sites will apply whenever you visit those sites.
What We Don't Share
No third-party marketing: Neither Axios nor Mixing Board will sell or share your name, email, or other registration data with unaffiliated companies to market their products or services.
No data brokers sales: Neither Mixing Board nor Axios will sell your email, name, or other registration data to data brokers.
Be Smart: The analytics trackers and advertising technology on Axios.com or the HQ Sites may be considered “selling or sharing” of personal data under some state consumer privacy laws. More data about those practices – and your rights – can be found in the respective privacy policies for Axios.com and the HQ Sites.
5. Your Privacy Rights
How Axios and Mixing Board Use Data
1 big thing: Mixing Board and Axios operate as independent businesses or “independent controllers.” This means each company makes its own decisions about how to use the data it processes, subject to applicable laws, this Privacy Policy, and certain limits agreed to between Axios and Mixing Board when we decided to launch the Service.
Why it matters: Your privacy rights may differ depending on which company is processing your data and where you live:
- When Axios processes your data, you may have a range of privacy rights available under applicable state consumer privacy laws (see Axios.com’s privacy policy for more).
- When Mixing Board processes your data, different protections may apply.
Don’t forget: When you engage directly with Axios.com or the HQ Sites, the individual privacy policies posted on each site will apply.
When Axios Processes Your Data
If you live in a state with consumer privacy laws (like California, Virginia, Colorado, Connecticut, Utah, Oregon, Texas, and others), you may have specific rights when Axios processes your data, including:
- Access and portability: You can request a copy of the personal data Axios has collected about you in the past 12 months and data about how they've used, disclosed, or shared that data.
- Correction: You can request correction of any inaccurate data Axios may have about you.
- Deletion: You can request deletion of any personal data that Axios maintains about you, subject to certain legal exceptions.
- Opt-out of targeted advertising: You can opt out of the sharing of your personal data for cross-contextual behavioral or targeted advertising. You can do this using the Global Privacy Control (GPC) on your browser or the “Your Privacy Choices” link in the footer of the page.
- Non-discrimination: Axios cannot discriminate against you for exercising any of these privacy rights.
Exercising your rights: You can learn more about your rights and how to exercise them in the Axios.com privacy policy. You can also visit privacy.axios.com or reach out to privacy@axios.com for support.
Be smart: Deleting your data with Axios may result in you no longer receiving the Axios-supplied elements of the Service, such as the editorial newsletters. This will not affect your payment obligation for the subscription or entitle you to any refund.
While Axios will use reasonable efforts to notify Mixing Board of your deletion request, Mixing Board may not be required to honor it due to exceptions in applicable state privacy laws.
When Mixing Board Processes Your Data
Different standards apply: As an independent business, Axios HQ Inc. (which owns Mixing Board) does not meet the minimum thresholds required under most state privacy laws.
Yes, but: Even without formal state privacy law protections, you still have choices. You can:
- Opt out of marketing emails by clicking "Unsubscribe"
- Change your browser settings to reject cookies
- Contact privacy@axioshq.com with questions or concerns about how your data is handled
- Limit interest-based advertising by visiting the Digital Advertising Alliance or Network Advertising Initiative websites and using their Your Ad Choices tools.
Where to Send Requests and Questions
Contact Mixing Board: For any questions or requests related to the Service, including privacy questions or concerns, contact hello@mixingboard.co.
Contact Axios: For any privacy questions or requests related to how Axios handles your data outside of the Service (like your Axios.com website activity or newsletter subscriptions), follow the steps outlined in the Axios.com privacy policy.
Confused? Don’t worry. If you submit a privacy request to the wrong company, the company receiving the request will make reasonable efforts to promptly forward it to the correct controller. Both companies will work together to handle requests that involve data processed by both parties.
6. Data Retention and Security
How Long We Keep Your data
During your subscription: Axios and Mixing Board retain your data for as long as necessary to provide the Service and fulfill our business purposes described in this policy.
After cancellation: Both Axios and Mixing Board may retain your data even after you cancel your subscription for legitimate business purposes, legal compliance, or to establish and defend legal claims.
Post-termination marketing: After the Service ends, both Axios and Mixing Board may continue to market their distinct services to former subscribers in accordance with their respective privacy policies and applicable law. You can opt-out of marketing at any time.
De-identification: When your data is no longer needed for specific disclosed purposes, Axios and Mixing Board will either delete it or de-identify it by removing data that could reasonably reconnect it back to you.
How We Protect Your data
Industry-standard security: Both companies protect your data using industry-standard organizational, technological, and physical safeguards appropriate to the data we process.
Data transfers: Axios and Mixing Board will implement measures designed to ensure data shared between the two companies is kept confidential and secure.
Payment security: Payment data is processed through PCI-compliant third-party processors like Stripe - we don't store your full credit card numbers on our systems.
Breach notification: If we discover a security breach affecting your data, we'll notify the other company within 72 hours and take all necessary steps to contain and remediate the incident.
Limitations: Nothing on the internet is 100% secure. If you think your account may have been compromised, contact us immediately at the addresses below.
7. Contact data
Privacy Questions and Requests
For questions about Mixing Board's handling of your data:
- Email: privacy@axioshq.com
- Mail: Axios HQ Inc., 3100 Clarendon Boulevard, Suite 1300, Arlington VA 22201
For questions about Axios' handling of your data:
- Email: privacy@axios.com
- Mail: Axios Media Inc., PO Box 101060, Arlington, VA 22201
General Support & Notice
For subscription and account questions:
- Email: hello@mixingboard.co
Notice for legal matters:
- Email: legal@axioshq.com
- Mail: Axios HQ Inc., 3100 Clarendon Boulevard, Suite 1300, Arlington VA 22201